Cornell University

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Making Hispanics: How Activists, Bureaucrats, and Media Constructed a New American

Friday, October 7, 2016 at 3:30pm to 5:00pm

Uris Hall, 302
Central Campus

G. Cristina Mora (Sociology, University of California – Berkeley) 

How did Puerto Ricans, Mexicans, and Cubans become known as “Hispanics” and “Latinos” in the United States? How did several distinct cultures and nationalities become portrayed as one? Cristina Mora answers both these questions and details the scope of this phenomenon in Making Hispanics. She uses an organizational lens and traces how activists, bureaucrats, and media executives in the 1970s and '80s created a new identity category—and by doing so, permanently changed the racial and political landscape of the nation.

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Cornell University College of Arts and Sciences, Sociology, Center for the Study of Inequality, Latino Studies Program


cascal, LSPCAL, isscal


Contact E-Mail

Contact Name

Clara Elpi

Contact Phone

607 254 8674


G. Cristina Mora

Speaker Affiliation

University of California - Berkeley

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