ENOCERT 202 Certification Course: Tasting Room Sales Strategies
Monday, November 11, 2019
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Food Research Laboratory, Cornell AgriTech, G34
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EnoCert 202: $250, Discount for bundling Enocert modules (see registration site)
665 W. North St., Geneva, NY 14456
https://grapesandwine.cals.cornell.edu/extension/enocert/Most consumers’ first contact with the New York wine industry is in a tasting room, so understanding their interests, motivations, and educational needs is key to promoting the industry as a whole and increasing individual sales. In this course, attendees will learn how to engage guests to create a fun and profitable tasting room experience.
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