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CHR: Sustainability in the Hospitality Industry - Challenges and Opportunities

Thursday, June 10, 2021 at 12:00pm to 1:00pm

Virtual Event

Event overview

Sustainability has long been a key topic in the hospitality industry, with issues like elimination of food waste and single-use plastics, energy and water management, responsible tourism, and conservation important causes to be championed. Yet less-tangible issues like indirect emissions exist further down the value chain and can make a company’s overall impact on the environment and society much harder to quantify. Without knowing a company’s true impact, it’s a challenge to measure progress, but technology for managing impact has the potential to make a company’s sustainability measures as accessible and transparent as its financial records.

Join us for a virtual panel as we bring together academic and industry leaders from Cornell University, Deloitte, JLL, and Marriott to discuss the challenges and opportunities around sustainability in the hospitality industry.

Register now

What you’ll learn

  • The current state of sustainability
  • The challenges of measuring and reporting environmental impact and how technology is helping
  • How hospitality companies are converting data insights into action
  • Opportunities for companies along the supply chain to team up to influence positive change
  • Ways that hospitality companies are making sustainability a core value
  • The future of sustainability in hospitality


Aaron Adalja, assistant professor of food and beverage management, Cornell School of Hotel Administration

Geraldine Guichardo, global head of research, JLL

Denise Naguib, vice president, global operations, Marriott International, Inc.

Jake Shirmer, MBA ’12, senior manager and sustainability specialist, Deloitte Consulting

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