Social Business: The Grameen Way of Doing Business

Thursday, April 4, 2013 at 4:45pm to 5:45pm

Uris Hall, G1 Central Campus

Martin Loeffler is the CEO of Grameen Caldas, a social business consulting firm and incubation center based in Colombia. In this role he developed the holistic social business movement of Caldas, a regional development approach based on a combination of microfinance and social business. Prior to that, he spent 5 years as a finance director at Fireman's Fund, an Allianz P&C insurance company near San Francisco, where he was responsible for business intelligence and performance management. Martin also served as a top management consultant with Mercer Management Consulting/Oliver Wyman in Munich for six years. He has a German and French business degree from the ESB Reutlingen and Reims Management School. Prior to joining Grameen, Martin took a year off to travel throughout Europe, the Caribbean, India, Nepal, and the Philippines. He loves outdoor sports like kite-surfing, mountain biking, and skiing. For more information on Grameen Caldas' activities and its social business creations, please check out

This lecture is part of the Cornell Institute for Public Affairs Spring 2013 Colloquium Series.

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Cornell Institute for Public Affairs, Sustainability




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Lisa Jervey Lennox

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Martin Loeffler

Speaker Affiliation

CEO of Grameen Caldas

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